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Program Director’s Message

Welcome to Book Aid Asia.

Book Aid Asia began in 2016 as a simple personal initiative driven by a belief that every child deserves access to knowledge, learning opportunities, and hope for a better future. What started as a small effort to donate books to underserved schools has since grown into a broader community-driven movement focused on literacy, education, humanitarian support, and children’s wellbeing.

Over the years, we have witnessed how access to books, educational programmes, food assistance, school supplies, and basic community support can create meaningful change in the lives of children and families. Through our Book Advocacy for Children Achievement (BACA) programme and various community initiatives, we continue to work closely with schools, volunteers, NGOs, healthcare partners, corporate organisations, and local communities to ensure that no child is left behind.

In 2026, Book Aid Asia entered a new chapter as part of the Social Impact arm of Honey Leisure & Corporate Travel Sdn Bhd. This strategic step allows us to strengthen our programmes, expand our outreach, and create greater long-term impact for underserved communities.

We believe that meaningful social change can only happen through compassion, collaboration, and collective responsibility. Every contribution, partnership, and volunteer effort plays an important role in empowering children and building stronger communities.

On behalf of Book Aid Asia, I would like to express my sincere appreciation to all our supporters, volunteers, partners, and communities who continue to believe in our mission.

Together, we can continue creating brighter futures through education, care, and opportunity.

Abu Hassan Ahmad

Program Director

Book Aid Asia

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